Agency Growth Machine

SPQ*GOLD®: The Sales Preference Questionnaire™

Amazing Insights to Sales Potential. Save time and money on hiring new Producers by identifying their sales potential.

Helps businesses identify sales call reluctance and other potential problems before you hire Producers. 



The SPQ*GOLD® Sales Development Report is a narrative report of questionnaire results. It provides brief but thorough explanations of a candidate’s scores on 21 subscales related to sales call reluctance, including the outlook for managing and training the candidate. The Sales Development Report includes a one page graphical summary of scores, which can also be printed separately as the SPQ*GOLD® summary report.