All-in-one organic Growth System

Is your agency growing more than 3-4% a year?

Most new business comes from you and a few key players
Many of your core Producers have already retired in place
Some of the newbies you hired aren't working out
There's not enough prospecting GOING ON
You're not sure how to fix it

It’s not your fault.

Not only that, your Producers manage their prospects a million different ways which makes it impossible for you to know what’s going on.

Managing is intense, especially when it feels like you’re the lone wolf.

You get to a point where you just hate it and start to think maybe you’re better off just being a solo entre-Producer.

As an agency leader committed to growth, you know you need to change up your sales culture — but just don’t know how to do it.

You can do this, you just need a proven process to do it right.

What if you had a system that gave you the power to …

Hire newbies with confidence and be right 70-80% of the time
Train producers to win bigger accounts and mostly by BOR.
Manage Producers based on performance stats, not opinions

And think about this …

If you don’t find a system that you can implement — what will the future of your agency look like?

It’s time to take control.

**If you don’t, who will?**

Finally, an all-in-one system to grow big.

Hiring System

Add new "high-performing" Producers to your sales team, and be right 70-80% of the time

Training System

Teach Producers how to set appointments and win bigger accounts, mostly by BOR

Management System

Coach Producers based on stats, not opinions, and implement a system of accountability

How does a 30-year old kid take over as sales manager (with only 5 years of sales experience)

and triple his agency?

Imagine having a sales team where 2/3 of your Producers don’t come close to hitting their goal.

What if your sales meetings were ‘throw out a number and hide’, so Producers don’t get caught?

That was Jon’s situation when he took over as sales manager.

He knew he had to change the sales culture, but just didn’t know how to make it happen.

Watch the video to find out if Jon brought his agency out of stagnation here.

Warning signs of agency stagnation

EMPTY PIPELINES

When there's not enough prospecting activity, your Producers have no one to sell to which makes it impossible to grow.

Lack of DIFFERENTIATION

When the selling strategy is "better price, better coverage, and better service", it's too easy for the incumbent to match it and keep the account.

POOR Sales Culture

When no one believes in your growth system, you're left to drive culture alone. This is the biggest problem for most stagnant agencies.

Now everyone stays committed.

Get the system to grow big.

Get this system, and you’ll have a cadre of confident and skilled Producers that know how to set appointments and win business.

If you don’t find a system, you’ll have squad of insecure and incapable, stagnant Producers.

What would that mean for your agency?

Producer #1 grew from $750K to $1.5M
Producer #2 grew from $600K to $1.0M
New Producer #3 grew from $0 to $300K

It’s the only comprehensive sales management coupled with CRM support to support and dovetail with a sales process, specifically.”

CEO, Fournier Group

Dirk Fournier

For serious agency leaders who want to grow big.

Real agencies who grew big.

"After only 18 months, and less than $40,000 investment we have seen an $850,000 return, just better than 20:1. New business is up more than $700,000. We have also saved $150,000 in non-productive new producer salaries, letting them go much earlier than we would have previously. With these training and pipeline management tools, we were better able to determine they wouldn’t make it.”

"We had ambitious goals, but no path to get us there before we met Randy and learned about this program. Remarkably, our agency grew 39% since joining. Our average account size grew from $2,500 to $17,000. Today our closing ratio is over 80%. Our good prospects are being underserved by their agents and now that we have this system, we're able to illustrate what they could be getting and we win."

"Our onboarding map gives our prospects a solid understanding of our service plan and how we rehabilitate a company with poor loss experience. It’s the secret to us winning and it works! We just closed a $200,000 revenue account using The Wedge sales process and developed our onboarding map with the power of the Bignition CRM™. This program has been one of the best decisions for our firm."

"We expected to go backwards last year because of the economy, instead we grew by 7%. With Bignition, we have 24/7 access to training. The technology finally gives us an honest picture of where each producer is on any given prospect from intro to close. We have the tools to help our producers drill down on what makes us different from our competition."

“We’ve grown the value of our agency from $8,000,000 to over $20,000,000 in less than four years. This stuff works. A commitment to sales training and discipline has created real value for us as agency owners. That’s not BS either! The sales training and accountability systems have been a HUGE part of it. It’s all about differentiation and delivering value in a way we never dreamed possible before.”

"With success across the insurance industry, this system will change your culture. This system supports The Wedge sales process perfectly and Randy continues to enhance it every day. His response to the COVID-19 situation by immediately pivoting his message to guide producers towards success via digital prospecting was so impactful. Our agency has been very pleased with the Wedge Family as a whole."

What is the Wedge?

The concept behind the Wedge is simple: Leverage the unique value of your agency to drive a Wedge between your prospect and the incumbent — and get your competition fired without ever saying anything bad about them.

And while the idea is common sense, scaling from one-time, one-off sales success to an agency-wide culture shift isn’t so simple.

To implement a true Wedge sales culture you need tools to train, run great sales meetings, create accountability, identify & quickly onboard new producers.

It all starts with Bignition, an Agency Growth System.

*New Program – Bignition, Grow Big or Stay Home™

Bignition equips agency owners to put a turbo booster behind producers and send production into overdrive.

After implementing this powerful three-part growth framework, you’ll start seeing motivated, confident and organized producers who sell.

So how does it work?

The Bignition Trifecta

The Bignition system is made up of three integrated parts: Leadership Training, Producer Training and an insurance-specific CRM technology built around the Wedge sales process.

You’ll quickly shift from a reactive organization to a proactive one, with a laser-focus on efficiency. You’ll streamline operations, have more productive sales meetings, and get real time visibility of producer
activity across the agency. More importantly, you’ll multiply your revenue while cutting your workload in half.

HIRE

Bignition CRM™ is a sales tool built exclusively for independent commercial insurance agencies. It allows sales leaders to hire top talent, easily train their team and see if they’re on track with growth goals. And it enables new and seasoned producers to prospect, sell and retain clients more effectively so they can write more new business.

TRAIN

Over 6,000 producers have been trained with our Wedge Sales Process™. Many producers say this is the most comprehensive and effective sales training in the industry because it’s the only proven technique that helps bust the incumbent relationship so you can win more new business (mostly through BOR).

MANAGE

We coach agency owners on how to be more effective leaders and managers. We give you the tools and blueprint for you to build a winning sales culture you can be proud of. We do this by taking you through the proven Bignition Process so you can become a high-growth agency.

Are you ready to put Bignition to work for you?

What Clients Say

“An unconventional bloodhound, who sniffs out results… that’s Randy Schwantz! When we first started working with Randy in 1994, Higginbotham had no more than 20 producers. Using Randy’s uncommon methods, we located candidates, and he vetted and hired an additional 34 producers by 2005. Of those producers, 29 of them stayed with Higginbotham for over a decade. These producers grew their personal books to a combined $17.5 million, and the firm rose from $4 million to $30 million — thanks to Randy’s bloodhound ability to sniff out talent and pounce on our firm’s differentiators. Locating, recruiting, hiring and training new producers are the bane of any agency. But not for those who’ve learned the remarkable methods and techniques from Randy Schwantz.
Rusty Reid, President/CEO, Higginbotham & Associates
“I attended my first iWin masterclass four years ago with no idea what I was stepping into. Back then my book was $600k. Since then I have more than tripled the size of my book. I have also greatly increased the size of the accounts I work on. I used to have a career goal of a $1M revenue book of business now I see $3M as a very attainable goal.”
Danny Stevens, Producer
"Three years into my insurance career I had 160 clients and a $300k book. Although I was successful I hit a wall and didn’t have the capacity to grow my book. At this time I went to one of Randy’s trainings and then joined his program. Four years later I grew my $300k book to $1.2 million and have less than half the accounts I started with."
Garrett Yates, Producer
“After only 18 months, and less than $40,000 investment we have seen an $850,000 return, just better than 20:1. New business is up more than $700,000. We have also saved $150,000 in non-productive new producer salaries, letting them go much earlier than we would have previously. With the iWin training and pipeline management tools, we were better able to determine they wouldn’t make it.”
Aaron Gander, Owner, Stalwart Insurance Agency
"Three years into my insurance career I had 160 clients and a $300k book. Although I was successful I hit a wall and didn’t have the capacity to grow my book. At this time I went to one of Randy’s trainings and then joined his program. Four years later I grew my $300k book to $1.2 million and have less than half the accounts I started with."
Garrett Yates, Producer
“We met Randy in 1994 when he was fairly new in the business. We were a $4 million revenue shop then. Today, 2016 we’re a $160 million shop. I remember when writing $1 million new business was a big year. Then it went to $6 million in about five years. Our organic growth has averaged about 15% for over 20 years. It’s a remarkable story and it’s got Randy’s fingerprints all over it.”
Rusty Reid, President/CEO, Higginbotham & Associates
"I had 300 accounts worth about $300k in revenue. I followed Randy’s advice, gave up over 250 accounts, then focused on growth. Four years later I have $1,300,000. I have more than quadrupled my personal income."
Austen Lillies, Producer

TURBO-CHARGE YOUR AGENCY

(AND GET SOME SLEEP AT NIGHT)

How Do Your Producers Stack Up?

Our sales assessments help you evaluate and measure prospective team members so you can start hiring rockstar producers who sell.

GRIT Personality Inventory

Find out if your producers have what it takes to keep going in the face of adversity.

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Tools to Get Your Producers Selling More

Get game-changing insights and expertise from Randy Schwantz and access to some of the most powerful tools and products in the business.

Toolkits

Toolkits to Improve Producer
Hiring, Sales, & Training

Books

Sales & Management Books
& Resources

Assessments

Evaluate & Measure
Producers