Built on performance data from thousands of real salespeople - not recycled workforce psychology. GPI tells you who has the drive to hit quota before you make the hire.
No credit card required · Results in under 30 minutes
Every assessment claims to help you find better hires. Most are built for the entire workforce and bolted onto sales use cases as an afterthought. The result: expensive tests that take too long and measure the wrong things.
The kitchen-sink approach: measures traits for every function in the workforce - sales is just one of many job families they support. Long, expensive, and full of traits you don't need.
Measures assertiveness, communication, pace, and structure - a broad behavioral snapshot. Quick and affordable, but they don't tell you if your hire has drive, recognition hunger, or the interpersonal trust that closes deals.
8 criteria that matter when you're picking a sales assessment. Side by side, no spin.
| Traditional Assessments | Quick Behavioral Tools | GPI | |
|---|---|---|---|
| Built For | All roles - general workforce | All roles - general behavioral | Sales performance, specifically |
| Intensity / Drive | No specific scale | Not measured | #1 weighted predictor |
| Trait Model | 20+ general personality traits | 4 behavioral dimensions | 9 traits weighted by sales data |
| Scoring | Generic competency model | Broad behavioral benchmarks | Algorithm updated on thousands of top performers |
| Candidate Time | 60-120 minutes | ~10 minutes | 15-30 minutes |
| Cost / Candidate | $200-$300+ | $50-$150 | $150 |
| Coaching Output | General development suggestions | N/A | Personalized coaching plan + recommended hrs/month |
| Learning Aptitude | Separate add-on, extra cost | Separate add-on, extra cost | ✓ CLAS included - accuracy, speed & style |
Traditional assessments give you 20+ general traits with no sales weighting. Quick behavioral tools give you 4. GPI gives you the 9 dimensions that actually move the needle - each scored by its proven correlation to sales output.
The internal engine that separates closers from clock-watchers. This is the single most predictive trait for high-activity sales performance - and the one most assessments either bury among dozens of generic traits or skip entirely. If your reps don't have it, no amount of training will manufacture it.
Ability to lead conversations, ask for commitments, and push back without becoming abrasive.
Self-direction and self-management. Can they run their own pipeline without constant oversight?
Do they care if the leaderboard has their name on it? This determines how hard they push when no one's watching.
Resilience after rejection. The trait that determines whether a bad week breaks them or drives them harder.
The ability to make prospects feel genuinely understood - not just pitched. Trust is the mechanism behind relationship-based selling.
Appetite for data. Too little and they wing it. Too much and they never pick up the phone.
Genuine service orientation - the trait that keeps accounts on the books after the first renewal.
Emotional boundaries under pressure. Separates resilient producers from those who take rejection personally and disengage.
Hiring the right person is only half the battle. The other half is getting them productive fast. GPI includes the CLAS (Cognitive Learning Aptitude Scale) - the only assessment that measures both accuracy and speed of learning simultaneously.
GPI was built to be deployed at the top of your funnel - not reserved for your final candidates.
Create your account and run your first GPI assessment at no cost. See exactly what the report looks like, what traits it surfaces, and how it changes the way you evaluate candidates.
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Join Randy Schwantz for a live session on the 3 systemic gaps keeping your agency stuck in single-digit growth - and how to fix them.
This Wednesday at 12:00 PM ET · Limited seats
